Restaurant Consultant

Diane Chiasson, FCSI
President

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Testimonials

What Our
Clients Say...

“You have done a fantastic job for us. I believe the great merchandising work you have done for us is one of the key foundations to improve the company and differentiate who we are versus our competition.”

Rick Martens
President
Country Style Foodservices Inc.
Toronto, ON


 

“Our daily sales have increased 15% in the first month and it seems to still be on the rise. It is apparent we have gained many new customers.”

Barbara Lorsch, RD, LD
Director Food and
Nutrition Services
Advocate Illinois
Masonic Medical Center
Chicago, IL


 

“We have been extremely happy with the merchandising training program that you developed for our entire chain of hotels. I am looking forward to working with you on our on-site training program.”

Serge Simard
Executive Director, Food & Beverage
Fairmont Hotels & Resorts
Toronto, ON


“I really enjoyed your innovative “walking tour presentation” that you gave at our Annual Conference in Montreal. Your “fresh-eye approach” was quite refreshing.”

Marie Helene Sicard
Director of Marketing
Sodexho Canada
Montreal, QC


Foodservice Consultant

Diane is the best food service consultant, restaurant consultant, foodservice expert, merchandising consultant and retail consultant in Canada and the U.S.

Diane has been credited as the founder of the restaurant and foodservice visual food merchandising industry in Canada and the U.S.

We provide consulting services to restaurant, foodservice, hospitality and retail operations as well as educational companies and industry suppliers across Canada and the U.S. For over 30 years, Diane has been working with a wide range of companies, from fast food to fine dining operations, from single unit and start-up operations, to national and international chains.

Diane is driven by a passion for sales and results! She has extensive restaurant, management and merchandising experience, and is recognized as the industry leader in providing innovative and creative restaurant, foodservice and retail consulting as well as implementing strong merchandising programs. She also provides interior design and marketing concepts.

View Diane Chiasson, FCSI's profile on LinkedIn


Our clients include:


  • Independent restaurants
  • Restaurant chains
  • Hotel chains
  • Universities and colleges
  • Hospitals
  • Supermarkets
  • Convenience stores
  • Coffee bars
  • Corporate cafeterias
  • Airports and motorways
  • Food courts
  • Shopping centres
  • Product manufacturers
  • Specialty food stores
  • Flower shops
  • Gift stores
  • Clubs
  • Casinos

Philosophy and Approach

Every client is unique and each project begins with a personal consultation with Diane. She knows what makes customers buy and how to keep them coming back. To every project she brings her broad expertise, extensive educational background, strong organizational skills, vast experience, infectious enthusiasm and passion for excellence. Food Service Merchandising One of Diane’s unique qualities is her ability to see the big picture and balance each element of the project so it contributes to the whole. Diane’s innovative and creative approach to each project has helped every one of her clients to increase revenue, improve staff efficiency, and boost staff morale.

A high achiever, Diane is passionate about learning, she is dedicated to excellence and she delivers results! To say the least, Diane takes her role as a consultant very seriously. She is known for her consulting style of ‘telling it like it is’, delivered with her unique sense of humour. Often her clients are stunned by her blunt, honest and straightforward approach and even more awestruck when they see the success that follows.

Diane is incredibly proactive and will push her clients to achieve more than they had ever imaged. Diane brings her ‘tough love’ approach to all her clients, whether it’s coaching, seminars, a consultation over the telephone or a full consulting job, Diane will find a flexible and profitable way to help your business.

Integrity and Confidentiality – Guaranteed

In the restaurant, foodservice and retail industry, trade secrets are a huge part of success. Diane knows this, and is committed to confidentiality at all stages of her work with you. Your business records and information are held in the strictest confidence, particularly proprietary information obtained while working with you.

Whether you need assistance on starting a restaurant business, guidance through every step of a new retail business, or simply advice on creating, launching or marketing a new product, Diane Chiasson is ready to help you. She guarantees each and every client a considerable return on investment. The results speak for themselves.

Background

A native of French Montreal, Diane has lived and worked in Paris – the birthplace of modern cuisine – and is fluent in French and English. She has an extensive educational background in interior design, haute cuisine, the art and science of merchandising, travel and tourism, sales promotion, and marketing. Diane has received certificates from Ryerson University, George Brown College and Ontario College of Art and Design. Diane has also studied at Cornell University in New York, earning certificates in various foodservice and retail merchandising programs. Her thorough approach to establishing and improving businesses has made her one of the most sought-after foodservice and retail consultants in her field.

To keep ahead of the competition, Diane visits, studies and analyses hundreds of new restaurants and retail operations every year. She also manages a library documenting thousands of innovative foodservice and retail operations around the world. She travels and works abroad extensively, attending seminars and workshops, conferences and trade shows, which enables her to track the latest foodservice and retail trends. She is a professional member of one of the most respected foodservice associations, Foodservice Consultants Society International (FCSI) and is an active member of several other industry associations.

Consulting and Other Activities

An accomplished consultant and writer, Diane's vast expertise is widely sought in restaurant, foodservice and retail industries. She has written and designed several training courses and manuals that teach restaurant, foodservice and retail operators how to integrate creative and effective merchandising and marketing concepts and solutions into their operations.

Food Tour Assessment

Diane is an internationally-recognized speaker, and is regularly asked to speak at conferences to thousands of restaurant and store owners, corporate employees and industry association members, trade association shows and meetings, franchise conferences, and product manufacturers and suppliers events.

She has successfully developed and presented interactive “walking tour” presentations to restaurant, foodservice and retail companies, associations, product manufacturers and suppliers across North America.

Diane has also served on a number of industry advisory boards and she contributes articles to a variety of trade publications. In addition, Diane has cultivated strong links with nutritionists, certified chefs, designers, architects and engineers, and food and equipment manufacturers and suppliers throughout the world.

A Proven Track Record

Chiasson Consultants has worked with many national and international companies throughout Canada and the USA, take a look at our List of Clients.

EDUCATION, EXPERIENCE AND QUALIFICATIONS

Interior Design and Visual Merchandising

Interior Design Ryerson University
Visual Merchandising Workshop New York Gift Show Association
Colour Practice and Theory Ritins Studio
Faux Effects Designer Class Toronto Decorative Painting School
Decorative Painting and Old
   World Faux Finishing Techniques
Ritins Studio
Painting Techniques & Colour
   Management
Ontario College of Art and Design
Toronto School of Art

Culinary

Haute Cuisine George Brown College
Asian Cooking George Brown College
Indian Cooking Healthy Gourmet Indian Cooking School
Natural Nutition Marie-Jeanne Martin, Nutritionist

Restaurant, Foodservice and Retail Merchandising and Management

Service Departments: Management
   and Operations
Cornell University
Service Deli Management
   and Operations
Cornell University
Home Meal Solutions Program Food Marketing Institute
Food Merchandising
   and Service Program
Zingerman Training Inc.
Food Styling Food Stylist Association
Canadian Food Labelling Workshop University of Guelph
Friedman Retail Management Course The Friedman Group
Gift Basket Packaging and Selling Nowco International Inc.
Christmas, Wedding and Retail
   Flower Workshops
Silk Plus Floral
Chocolate and Candy Packaging
   and Window Display
Ecole de formation, France
Store Design and Visual Merchandising GMG Design, New York

Sales, Promotion and Marketing

Sales Promotion and Marketing Ryerson University
Shopping Centre - Marketing Course International Council of Shopping Centres
Sales Course School for Promotional Marketing
Practical Selling Course Advertising and Sales Club of Toronto
Service Excellence Ontario Tourism Education Corporation (OTEC)

Miscellaneous

Journalism Ryerson University
Travel and Tourism Ryerson University

Foodservice Consultants Society International (FCSI)
We Share ― We Support ― We Inspire

Diane Chiasson is a professional member of the Foodservice Consultants Society International (FCSI). When considering a foodservice project, an FCSI consultant should be your first choice. FCSI is the only such consulting society in the world. FCSI maintains a global focus with members in over 30 countries dedicated to providing the highest quality of service. Members attend educational seminars that focus on state-of-the-art developments in the foodservice industry. Members also have the benefit of networking with other professionals in the foodservice industry during Society sponsored activities.

In order to gain acceptance into the Society, members must meet strict criteria assuring their experience and overall professionalism. FCSI consultants maintain high ethical standards and work efficiently to achieve total client satisfaction. FCSI is committed to education. This is why all FCSI Professional members are required to accumulate continuing education units (CEU’s) to maintain that level of membership.

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Testimonials

What Our
Clients Say...

“Your organizational skills and attention to detail contributed greatly to our financial and operational success. Your dedicated work paid off right away; sales have exceeded our expectations.”

Clifford P. Miller
Vice President of Communications
Eat’n Park
Hospitality Group
Pittsburg, PA


“I have been very happy with your talents. You always bring a new perspective to our business.”

Nick Perpick
Executive Vice-President
Prime Restaurant Group
Toronto, ON


“We were very happy with the Soup University Manual you designed for our company; it’s amazing the great ideas you provided for our sales representatives across Canada.”

Dale Clemiss
Director of Business Development
Campbell’s Foodservice
Toronto, ON


“I have been quite impressed with your knowledge of the art and science of food merchandising, and I cannot thank you enough for your employee training program.”

Timothy Dietzler, FMP
Director
Villanova University
Villanova, PA


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