We provide consulting services to restaurant, foodservice, hospitality and retail operations as well as educational companies and industry suppliers across Canada and the U.S. For over 30 years, Diane has been working with a wide range of companies, from fast food to fine dining operations, from single unit and start-up operations, to national and international chains.
Diane is driven by a passion for sales and results! She has extensive restaurant, management and merchandising experience, and is recognized as the industry leader in providing innovative and creative restaurant, foodservice and retail consulting as well as implementing strong merchandising programs. She also provides interior design and marketing concepts.
Philosophy and Approach
Every client is unique and each project begins with a personal consultation with Diane. She knows what makes customers buy and how to keep them coming back. To every project she brings her broad expertise, extensive educational background, strong organizational skills, vast experience, infectious enthusiasm and passion for excellence.
One of Diane’s unique qualities is her ability to see the big picture and balance each element of the project so it contributes to the whole. Diane’s innovative and creative approach to each project has helped every one of her clients to increase revenue, improve staff efficiency, and boost staff morale.
A high achiever, Diane is passionate about learning, she is dedicated to excellence and she delivers results! To say the least, Diane takes her role as a consultant very seriously. She is known for her consulting style of ‘telling it like it is’, delivered with her unique sense of humour. Often her clients are stunned by her blunt, honest and straightforward approach and even more awestruck when they see the success that follows.
Diane is incredibly proactive and will push her clients to achieve more than they had ever imaged. Diane brings her ‘tough love’ approach to all her clients, whether it’s coaching, seminars, a consultation over the telephone or a full consulting job, Diane will find a flexible and profitable way to help your business.
Integrity and Confidentiality – Guaranteed
In the restaurant, foodservice and retail industry, trade secrets are a huge part of success. Diane knows this, and is committed to confidentiality at all stages of her work with you. Your business records and information are held in the strictest confidence, particularly proprietary information obtained while working with you.
Whether you need assistance on starting a restaurant business, guidance through every step of a new retail business, or simply advice on creating, launching or marketing a new product, Diane Chiasson is ready to help you. She guarantees each and every client a considerable return on investment. The results speak for themselves.
A native of French Montreal, Diane has lived and worked in Paris – the birthplace of modern cuisine – and is fluent in French and English. She has an extensive educational background in interior design, haute cuisine, the art and science of merchandising, travel and tourism, sales promotion, and marketing. Diane has received certificates from Ryerson University, George Brown College and Ontario College of Art and Design. Diane has also studied at Cornell University in New York, earning certificates in various foodservice and retail merchandising programs. Her thorough approach to establishing and improving businesses has made her one of the most sought-after foodservice and retail consultants in her field.
To keep ahead of the competition, Diane visits, studies and analyses hundreds of new restaurants and retail operations every year. She also manages a library documenting thousands of innovative foodservice and retail operations around the world. She travels and works abroad extensively, attending seminars and workshops, conferences and trade shows, which enables her to track the latest foodservice and retail trends. She is a professional member of one of the most respected foodservice associations, Foodservice Consultants Society International (FCSI) and is an active member of several other industry associations.
Consulting and Other Activities
An accomplished consultant and writer, Diane's vast expertise is widely sought in restaurant, foodservice and retail industries. She has written and designed several training courses and manuals that teach restaurant, foodservice and retail operators how to integrate creative and effective merchandising and marketing concepts and solutions into their operations.
Diane is an internationally-recognized speaker, and is regularly asked to speak at conferences to thousands of restaurant and store owners, corporate employees and industry association members, trade association shows and meetings, franchise conferences, and product manufacturers and suppliers events.
She has successfully developed and presented interactive “walking tour” presentations to restaurant, foodservice and retail companies, associations, product manufacturers and suppliers across North America.
Diane has also served on a number of industry advisory boards and she contributes articles to a variety of trade publications. In addition, Diane has cultivated strong links with nutritionists, certified chefs, designers, architects and engineers, and food and equipment manufacturers and suppliers throughout the world.
A Proven Track Record
Chiasson Consultants has worked with many national and international companies throughout Canada and the USA, take a look at our List of Clients.